Monday, October 20, 2008


You may not have time to read this today, but I'll try to talk a little bit about it during our discussion of polls and polling. Internally, campaigns often use polling very differently from the way the media use them. Increasingly, campaigns are buying quite a bit of information from the commercial/shopping sector and running it through complex algorithms to try to figure out who they should be talking to and who's a waste of their time.

We'll come back to this on the 27th with Wolfberg.

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