Sunday, September 07, 2008

Sept 15 -- What Is a Campaign?

For the themes half of the class, we'll discuss possibly the most basic question. What is it we're talking about when we talk about how the media covers a campaign. Whqat's supposed to happen in a presidential race?

There will be some spcial reading for that.
Is Roger Ailes right? Are there only three things that get covered?
There's an argument made here that what it takes to win is not what it should take to win.
Maybe a campaign is basically a meme war. To better under stand the term, read the first chapter of this terrific book on memes.

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